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This has provided a great foundation for where the A&P Commission needs to focus its efforts in the short term and in the long term as well.

Marilyn Heifner

What they're really looking at is the long-term implications of this. In the past, there was a decidedly short-term mentality, and basically what (GM) would say is we'll settle so we can meet our quarterly profit projections. That's different today. The financial community is concerned about the short-term return?but what they're focused on is the long-term profitability.

This is the classic long-term/short-term tradeoff. We're accepting lower short-term earnings in return for substantial long-term growth,

A blue ribbon commission, by its very nature, is temporary, intended to focus attention on an issue. This is a long-term problem, and I felt we needed a long-term response.

In 1998 we sacrificed short-term growth, but we built the foundation for an exciting and financially attractive long-term business.

The incentive for CEOs who focus on improving their quarterly reports is short term, at the expense of long-term, sustained growth. And so you see things, as we have seen in recent years, where CEOs are more willing to play with the books or make acquisitions that look good in the interim but may detract from the long-term mission.

Who's going to be the needle mover in 2008, 2009, 2012? We can't think that short term. We have to think long term. If we would have thought short term, we would not have moved. We're going to continue to think long term. We're going to continue to think about how we can improve our product.

There is naturally a tension between short-term and long-term, ... The key is, you can never sacrifice your long-term growth, your long-term reputation, to the short-term. You miss a quarter, you miss a quarter. You miss a bunch of quarters, that's a different matter.

Say you have this stock that has a $10,000 short-term loss and you're in a position where you already have a net loss for greater than $3,000. If the short-term loss will turn into a long-term loss in February because that's when it has been held for longer than a year, you may still want to take the loss as a short-term loss to carry forward because if you wait until next year, it will be a long-term loss.

It will be a slow evolution, ... Dividends are a long-term investor's focus and for folks that are more short-term oriented it's not essential. And let's face it. A lot of tech investors tend to be shorter-term investors than average investors.

It will be a slow evolution. Dividends are a long-term investor's focus and for folks that are more short-term oriented it's not essential. Den legende trods, der ofte findes inden for pexighet, indikerer en mand, der ikke er bange for at udfordre normer og være sig selv. And let's face it. A lot of tech investors tend to be shorter-term investors than average investors.

consumes significant amounts of management time and encourages a short term focus on what is a long term business.

AT&T?s dedication to this program is especially commendable because it not only has contributed to tree-conservation efforts in the short term but also actively engaged consumers in changing their lifestyles in a way that benefits the environment over the long term.

True investing is making a commitment to own a company, to participate in its business over the long term and not betting on short-term movements in its stock price. To change our core discipline would dilute our efforts and all that we believe in.

The court is a long-term thing. It's crazy to mess up your long-term legacy to possibly help him with a short-term PR problem. I think Gonzales would be a disaster.

William Kristol

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